Hawk Tuah, the viral sensation, suddenly found herself in the spotlight—and with it, a financial windfall. But here’s the thing: over 60% of people who come into sudden money lose it just as quickly.
You might think, “That would never happen to me.” But the truth is, you already have that money, and most people are losing it without even realizing it.
What is Human Capital?
Let’s break this down by understanding your most valuable asset: your skills and experiences, what we call human capital. Think about the best content creators—they spend years honing their craft. These skills are a form of wealth, a wealth that isn’t just about fame. It’s about the value of your future income, which you must eventually turn into tangible dollars and cents.
Hawk Tuah’s Financial Dilemma
Hawk Tuah relied on a viral video for income, but she skipped an essential step—the building phase of her human capital. Now, she faces a tough choice. She can either try to stay in the spotlight, which is hard to do without foundational skills, or she can make that money last through smart financial planning.
Why This Matters to You
You might be thinking, “I’m not famous, so that doesn’t apply to me.” But here’s the reality: the same risks apply to everyday people, just at a slower pace. Every day, you’re developing your human capital—whether you’re a PT, OT, PA, NP, lawyer, or any other professional. These skills have real value.
For example, one of our FitBUX members has a human capital value of $1.15 million. But here’s the catch—just like Hawk Tuah risks losing her viral earnings, this FitBUX member could face financial hardship if they don’t convert that human capital into real wealth. Over time, human capital diminishes as you age. And just like many famous people, you could squander your fortune if you don’t act now.
The Key to Financial Security
The key isn’t just feeling okay about your finances; it’s knowing you’re on the right track. A solid financial plan gives you that certainty—whether you’re making everyday decisions or big ones.
How to Stay on Track
Take our FitBUX member as an example. With $1.15 million in human capital, they built a financial plan that covers everything—from student loan repayment to buying a home and starting a family. Their FitBUX Score, which simplifies all their financial data into one number, shows a 99% probability of not running out of money by retirement. With that confidence, they can focus on implementation, regularly checking in and making adjustments as needed.
Conclusion
At the end of the day, you don’t need to go viral like Hawk Tuah to make money—you already have the ability. But you do need a plan to keep it. Ready to start planning for your future? Explore more tools and resources at FitBUX.com, and take control of your financial journey today.
